NewBeauty Readers Choice Winners
All 101 products that won NewBeauty Readers Choice (2025), ranked by consensus — the number of distinct major beauty publications that independently awarded the same product. How we verify.
Dove
Deep Moisture Body Wash
$11
Benefit Cosmetics
Gimme Brow+
$28
Oribe
Dry Texturizing Spray
$26
Rare Beauty
Positive Light Silky Touch Highlighter
$27
Dyson
Airwrap Multi-Styler
$599.99
eos
Cashmere Shave Oil
$9
NARS
Laguna Bronzing Powder
$42
Olaplex
No.7 Bonding Oil
$30
Patrick Ta Beauty
Major Headlines Double-Take Crème & Powder Blush Duo
$38
Peach & Lily
Glass Skin Ginseng Collagen Mask
$8
quip
Sonic Toothbrush
$40
Saltyface
Tanning Foam
$59
Thrive Causemetics
Liquid Lash Extensions
$26
toty
Solaria Body SPF 50
$38
Alastin
Renewal Retinol .25
$74
Alo
Head-to-Toe Glow Oil
$48
Anastasia Beverly Hills
Brow Wiz
$26
ARAMORE
NAD+ Cell Energizing Lotion
$92
Avène
Thermal Spring Water
$19
Body Firm
Neck Repair Treatment
$79
BondiBoost
HG Miracle Hair Mask
$30
Byroe
Peach Kombucha Tea Purifying Clay Mask
$70
CALECIM
Professional Serum
$100
CeraVe
Acne Foaming Cream Cleanser
$18
Charlotte Tilbury
Lip Cheat
$26
COLOR WOW
Youth Juice Collagen Scalp Treatment
$46
colorFX by imPRESS
Press-On Nails
$11
Crest
3DWhite Advanced Tooth Whitening Toothpaste
$5
DEINDE
Skin-Strengthening Serum
$68
Dior
Addict Shine Lipstick
$48
Divi
3-in-1 Leave-In Conditioner
$28
DOCTOR BABOR
Instant Soothing Ampoule Serum Concentrate
$60
Drunk Elephant
C-Tango Multivitamin Eye Cream
$64
Earth Harbor
NYMPH NECTAR Superfruit Repair Balm
$28
ELEMIS
Pro-Collagen Night Cream
$98
ELEVEN Australia
Miracle Hair Mask
$30
Elizabeth Arden
Advanced Ceramide Capsules Daily Youth Restoring Serum
$99
EltaMD
UV Skin Recovery Broad-Spectrum SPF 50 Face Sunscreen
$50
Erno Laszlo
Soothing Relief Hydration Emulsion
$30
Estée Lauder
Double Wear Stay-in-Place Foundation
$52
Exuviance
AGE REVERSE+ Total 360 Eye Contour
$89
Fable & Mane
Amla Soothing Serum
$38
Face Reality
hydraRemedy Gel Serum
$45
Glo Skin Beauty
Beta-Clarity Pro 5 Liquid Exfoliant
$54
GLOSS MODERNE
Clean Luxury Roll-On Perfume Oil
$87
GO Beauty
Pure Vitality Day Serum
$49
goPure
Tighten & Lift Neck Cream
$40
Grande Cosmetics
GrandeBROW Brow Enhancing Serum
$73
Hero Cosmetics
Mighty Patch Original Acne Patch
$13
Hourglass Cosmetics
Vanish Airbrush Concealer
$38
IMAGE Skincare
DAILY PREVENTION Ultra Defense Moisturizer SPF 50
$54
K18
Leave-In Molecular Repair Hair Mask
$75
Karuna Skin
Collagen Face Mask
$10
Kristin Ess
Peptide Restore Overnight Bond Revitalizing Dry Mask
$21
L'Occitane
Shea Butter Hand Cream
$32
La Roche-Posay
Anthelios Tinted Mineral Sunscreen
$40
LALICIOUS
Fragrance-Free Sugar Scrub
$38
Lancôme
Le Stylo Waterproof Eyeliner Pencil
$29
Laura Geller Beauty
Spackle Skin Perfecting Primer: Hydrate
$36
Le Mieux
Hyaluronic Serum
$70
LEMME
Sleep Gummies
$30
LivOn Labs
Lypo-Spheric Vitamin C
$40
MAC Cosmetics
Eye Shadow
$25
Marini SkinSolutions
Bioglycolic Face Cleanser
$50
Nakery Beauty
SkinInfusion Power Blend Elixir Serum
$42
NassifMD
Skin Barrier Protection Cream
$65
Natura Ekos
Tukumã Exfoliating Shower Gel
$20
Naturopathica
Pear & Fig Polishing Enzyme Peel
$68
NEOCUTIS
AFTERCARE
$156
NEOSTRATA
Vitamin C Concentrate
$40
No7
HydraLuminous+ Day Gel
$18
NuFACE
Trinity+
$395
NULASTIN
Lash Follicle Fortifying Serum
$84
NYX Professional Makeup
Butter Gloss Non-Sticky Lip Gloss
$6
Obagi
Retinol 0.5 Cream
$79
Onekind
Dream Cream Nighttime Moisturizer
$42
OPI
Nail Polish
$12
Origins
Youthtopia Liquid Exfoliating Apple Face Peel
$44
Paul Mitchell
Tea Tree Special Detox Foaming Salt Scrub
$32
Perlier
Shea Butter + Sweet Almond Body Balm
$31
RescueMD
Restorative Lip Treatment
$48
Revision Skincare
Derm Defense Barrier Cream
$140
Revlon
One-Step Volumizer Hot Air Brush
$66
Rodan + Fields
DEFRIZZ+ Oil Treatment
$56
Saints & Sinners
Superfresh Divine Dry Shampoo
$30
Shani Darden
Body Reform Treatment Serum
$58
SkinCeuticals
Triple Lipid Restore 2:4:2
$155
SkinMedica
TNS Recovery Complex
$230
Sobel Skin RX
Essential Foaming Face Wash
$48
Sol de Janeiro
Cheirosa 59 Delícia Drench Perfume Mist
$39
Soursop Nutrition
Cell + Immunity Gummies
$26
Stripes Beauty
Dew as I Do Daytime Moisturizer
$80
Sweet July Skin
Good Youth Retinol Sleep Serum
$70
Tatcha
The Liquid Silk Canvas
$55
The Cleanest Lab
Pure Hydration Shampoo
$42
The Rootist
Strengthen Concentrated Shampoo and Conditioner
$30
Timeline
Mitopure Softgels
$112.5
True Company
Advanced Extra Strength Night Time White Teeth Whitening Pen
$119
U Beauty
The Plasma Lip Compound
$68
Versed
Press Restart Gentle Retinol Body Lotion
$18
YSL Beauty
Libre Eau de Parfum
$145